quotes Barnum Effect Astrology
David G. Myers – The pursuit of happiness: who is happy--and why David G. Myers The pursuit of happiness: who is happy--and why book

One of my favorite demonstrations is to take a string of such generally true statements drawn from horoscope books and offer them to my students as “personalized feedback” following a little personality test: You have a strong need for other people to like and admire you. You have a tendency to be critical of yourself. You pride yourself on being an independent thinker and do not accept other opinions without satisfactory proof. You have found it unwise to be too frank in revealing yourself to others. At times you are extraverted, affable, sociable; at other times you are introverted, wary, and reserved. Some of your aspirations tend to be pretty unrealistic.

David G. Myers, The pursuit of happiness: who is happy--and why, New York, 1992, pp. 93-94