Discover your inner economist: use incentives to fall in love, survive your next meeting, and motivate your dentist

Tyler Cowen

New York, 2007

Abstract

Demonstrates how to use hidden economic principles behind everyday situations to reach one’s personal goals, from reading a classic novel to finding a dentist, in a guide that demonstrates how to make the most of non-monetary incentives.

Quotes from this work

The Beatles are not getting back together again. Brahms is dead. Composers will not return to Baroque style in large numbers. It is we who hold the power of “the cheapest possible artistic revolution” in our hands. We need only will it. Imagine that if one year the world produced 200 brilliant symphonies, 5,000 amazing pop songs, 300 first-rate CDs of jazz, and 5,000 mind-blowing ragas. And that is just a start.

perfect bubble
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