Plant-based seafood: a promising intervention in food technology? - charity entrepreneurship approach report

Abstract

This report is a part of our research process used to select charity recommendations in 2019 The full report is available for download here. In 2020 we will be following a new research process (details will be published soon). Animal advocates have been working for decades to weaken the animal agriculture industry by encouraging individuals and institutions to reduce their demand for animal products. Food technology is a novel approach to animal advocacy. It attempts to disrupt and transform the animal agriculture industry by promoting the development of taste- and cost-competitive plant-based [1] and cultivated [2] alternatives to conventional meat, dairy, and eggs. Many people see food technology as a particularly effective way to help animals as it could cause consumers to purchase fewer animal products much more quickly than using moral arguments. Currently, plant-based alternatives to animal products seem particularly promising: the plant-based sector is growing rapidly every year (e.g. US retail sales of plant-based food have grown 17% in the past year [3])