The private provision of animal‐friendly eggs and pork

Abstract

The article presents a preference paradox whereby consumers demonstrate strong support for animal-friendly food in the voting booth but not the grocery store. It states one of the causes of preference paradox might be grocery store shoppers reflect different demographics and attitudes than the individuals voting in referendums. Another reason might be that surveys and experiments testifies to the profitability of cage-free eggs and crate-free pork, but grocery store behavior does not.