Corporate campaigns affect 9 to 120 years of chicken life per dollar spent

Abstract

In this article, I estimate how many chickens will be affected by corporate cage-free and broiler welfare commitments won by all charities, in all countries, during all the years between 2005 and the end of 2018. According to my estimate, for every dollar spent, 9 to 120 years of chicken life will be affected. However, the estimate doesn’t take into account indirect effects which could be more important.